How we rebuilt CADC’s website from the ground up to make it faster, easier to navigate, and simple for patients to book appointments online – cutting phone-only scheduling and lifting new patient bookings.
CADC’s previous website was slow to load, difficult to navigate on mobile, and had no way for patients to request an appointment online. Anyone wanting to book had to call during office hours – which meant a large share of potential patients, especially those browsing after hours, simply left without booking.
The practice needed a website that loaded quickly, clearly explained their services, and made requesting an appointment as easy as filling out a short form – any time of day.
A clean, reassuring design built mobile-first, since most patients were searching and browsing from their phones.
A simple booking request form embedded on every key page, so patients could request an appointment in under a minute.
Optimized images, clean code and a lightweight CMS setup that brought load times down dramatically.
Structured location and service pages built to help CADC show up in local dental searches from day one.
The new site paid for itself within the first couple of months. Patients now book appointments any time of day, and we’re not losing people who just wanted to skip the phone call.
Small enough to remain agile and responsive, big enough to support you when it matters, and experienced enough to build a site that actually books patients.
